Privacy Policy

Verra operates this store and website, including all related information, content, features, tools, products and services, in order to provide you — the customer — with a curated and premium shopping experience (the "Services"). Verra is powered by Shopify, which enables us to deliver the Services to you. This Privacy Policy sets out how we collect, use, and disclose your personal information when you visit, use, or make a purchase through the Services, or otherwise communicate with us. In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy and agree to the collection, use, and disclosure of your information as described herein.

What Information We Collect

When we refer to "personal information," we mean information that identifies or can reasonably be linked to you. This does not include anonymised or de-identified data. Depending on how you interact with the Services and where you are located, we may collect the following:

  • Contact details — your name, billing and shipping address, phone number, and email address.
  • Financial information — payment card details, transaction records, and payment confirmations.
  • Account information — username, password, security questions, and account preferences.
  • Transaction history — items you view, add to cart, purchase, return, or cancel.
  • Communications — messages you send us, including customer support enquiries.
  • Device and technical data — device type, browser, IP address, and unique identifiers.
  • Usage data — how and when you interact with or navigate the Services.

We collect this information directly from you, automatically through the Services via cookies and similar technologies, from service providers acting on our behalf, and occasionally from partners or other third parties.

How We Use Your Information

We use your personal information to fulfil orders, process payments, manage your account, coordinate shipping and returns, and deliver a personalised shopping experience — including product recommendations based on your activity. We may also use it to send promotional communications by email, SMS, or post, and to display relevant advertisements on the Services or other platforms.

Beyond this, we use your information to maintain account security, detect and prevent fraudulent or malicious activity, respond to customer enquiries, and comply with applicable legal obligations — including responding to valid requests from law enforcement or participating in legal proceedings where required.

How We Share Your Information

We may disclose your personal information in the following circumstances:

  • With Shopify and third-party service providers supporting our operations — including payment processing, fulfilment, cloud storage, and customer support.
  • With marketing partners to facilitate advertising and promotional activities.
  • At your direction — such as when you request product delivery or use social login integrations.
  • Within our corporate group, or in connection with a merger, acquisition, or similar transaction.
  • Where required by law, or to enforce our terms and protect the rights of Verra and its users.

The Services are hosted by Shopify, which independently processes certain data relating to your use of the Services. For more information on how Shopify handles your data, please refer to the Shopify Consumer Privacy Policy.

Cookies and Third-Party Links

We use cookies and similar technologies to enhance your experience, remember your preferences, and support our marketing efforts. The Services may also contain links to third-party websites. We are not responsible for the privacy practices or content of those sites, and we encourage you to review their policies independently before engaging with them.

Children's Data

The Services are not directed at children. We do not knowingly collect personal information from anyone below the age of majority in their jurisdiction. If you believe a child has submitted their information through the Services, please contact us so we can delete it. We do not knowingly sell or share personal information of individuals under the age of 16.

Data Security and Retention

We take reasonable technical and organisational measures to protect your personal information. That said, no system is entirely immune to risk, and we recommend avoiding unsecured channels when sharing sensitive information with us. We retain your data for as long as necessary to maintain your account, fulfil our services, comply with legal obligations, and resolve any disputes.

Your Rights

Depending on where you live, you may have the right to access, correct, delete, or receive a copy of the personal information we hold about you. You may also opt out of marketing communications at any time using the unsubscribe link in any of our emails.

If you are based in the UK or European Economic Area, you may additionally have the right to object to or restrict certain processing, and to withdraw consent where our processing is based on it. To exercise any of these rights, please contact us directly.

International Transfers

Your personal information may be transferred to and processed in countries outside your own. Where transfers occur from the EEA or UK, we rely on appropriate safeguards — such as the European Commission's Standard Contractual Clauses or equivalent UK mechanisms — unless the destination country provides an adequate level of protection.

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Any changes will be posted here with a revised date. We encourage you to check back periodically.